Licensing

Licensing has long been a successful tool used by iconic companies to increase brand awareness, consumer touches and ultimately drive profitable top line growth.

We take a unique approach to licensing by structuring investable and transactable agreements that creates strong alignment between The Farmer Companies and our licensors.

If you are a brand owner and are considering licensing as a path to growth, we would love to have a conversation about how we can invest into your brand. Please send us some information about your company and we will make sure to get in touch.

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Licensing & Partnerships

Browse our progress through new brands, products, partnerships and distribution channels.

2025
April
Newman's Own Tortilla Chips
In April 2025, The Farmer Companies is set to delight snack lovers with the launch of its brand-new line of Newman's Own Tortilla Chips. Offering a variety of bold and exciting flavors, the lineup includes Fiesta Ranch, a light, fresh taste perfect for warm weather cravings; Tangy Lime, a burst of citrus to elevate any snack; Hint of Sea Salt, a classic that brings the perfect balance of salty crunch; and Zesty Guacamole, delivering a creamy heat with a zesty kick. With these new offerings, Newman's Own is sure to bring both flavor and fun to your next snack break.
February
2025
Guinness Pretzels In Publix Stores
We are thrilled to announce that Guinness Pretzel Pieces are now hitting the shelves at Publix! Available in three mouthwatering flavors—Original Pub Style, Pub Style Cheese, & Caramelized Onion—these pretzel pieces bring the bold, signature taste of Guinness to your snacking experience.
2024
November
Cabot Popcorn In Publix Stores
Now available in Publix, we are stocking the shelves with three delicious varieties of Cabot Popcorn: Maple Cheddar, Caramel Cheddar, & Seriously Sharp Popcorn. Each flavor is crafted with the finest ingredients, offering a unique twist on your favorite snack.
October
2024
Four Flavors of Guinness Pretzels Pieces
We are raising the bar for snack lovers with the launch of four exciting varieties of Guinness Pretzel Pieces! Inspired by the rich flavors of Guinness beer, these crunchy, bite-sized pretzels come in four mouthwatering flavors: Original Pub Style, Pub Style Cheese, Caramelized Onion, & Dry Stout Barbecue. Each variety is infused with the iconic taste of Guinness, bringing a unique twist to the classic pretzel.
2024
April
Cabot Seriously Sharp Cheddar & Sour Cream Chips
We’re taking snacking to the next level with the bold new Cabot Seriously Sharp Cheddar & Sour Cream chips. These irresistible chips feature the rich, tangy flavor of Seriously Sharp Cheddar, perfectly balanced with the creamy, zesty kick of Sour Cream. Whether you’re dipping or diving in straight from the bag, this crave-worthy combo is sure to become your new favorite snack.
January - June
2023
Family Sized Cabot Products
Now available in Costco, customers & fans are loving our bulk offering of Cabot Seriously Sharp Classic Mac & Cheese & Seriously Sharp Cheddar Popcorn in the aisles of one of America’s largest retailers.
2023
January - June
New Cabot Rustic Ridge Cut Potato Chips
Introducing craft made, rustic cut potato chips dusted on every ridge & valley with just the right amount of savory flavor. The perfect chip for dipping & snacking. We created 4 flavors packed with love for this new product launch. Sea Salt Original, Sour Cream & French Onion, Sweet Onion & Smoked Cheddar, Wickedly Habanero Cheddar.
January - June
2023
Award-Winning Macaroni & Cheese
Our Guinness Original Mac & Cheese wins a SOFI award as well as a People’s Choice from People Magazine. Congrats to everyone who made this happen!
2023
January - June
Our Cabot Collection Expands
Our Cabot collection continues to expand with the introduction of 2 new classic Mac & Cheese offerings, 2 new Cabot Farmers' Reserve Mac & Cheese flavors, Microwavable Mac & Cheese cups, an Award-winning Guinness Original Mac & Cheese, 4 flavors of Cabot Rustic Ridge Cut Potato Chips, New Cabot Popcorn flavors & ramped up big box distribution.
July - December
2022
Cabot Pepper Jack Seasoned Cheese Popcorn
For those seeking a bolder flavor we introduced our second Cabot popcorn. This time a seriously cheesy, lusciously zingy treat that makes other popcorns jealous. Cabot’s Pepper Jack Seasoned Cheese Popcorn is sure to satisfy your munchy cravings on-the-go or in the comfort of your own home… with a kick.
2022
January - June
Cabot Seriously Sharp Cheddar Cheese Popcorn
Our latest product expansion has our sights set on the snack aisle. What happens when “The World’s Best Cheddar” is tossed with perfectly popped kernels? A seriously cheesy snack that will make other popcorns jealous. Cabot’s Seriously Sharp Cheddar Cheese Popcorn is sure to satisfy your munchy craving, so stock up & always have some on hand for a convenient, wholesome treat that you can enjoy on-the-go or in the comfort of your own home.
January - June
2022
Cabot Farmers' Reserve Macaroni & Cheese
Based on grocer & consumer demand we expanded our line of Cabot Mac & Cheese products to include 2 premium offerings under the Farmer’s Reserve category, including Sharp & Mild. Featuring a velvety smooth sauce made from the World’s Best Cheddar, folded into 100% organic radiatore pasta, this offering is a supremely cheesy, seriously convenient upgrade on a comfort food classic.
2021
July - December
Cabot Pepper Jack, Bacon Cheddar, Classic Yellow Cheddar Shells & Cheese
In the second half of 2021 we expanded our collection of Cabot Classic Mac & Cheese products as well as our distribution. Now with four unique flavors, families & fans had a wide range of options to choose from, from an equally wide network of grocers.
April - June
2021
Cabot Seriously Sharp Shells & Cheese
Our first product hits the market, impressing grocers and customers across the Northeast. We combined award-winning Cabot Seriously Sharp Cheddar with 12 grams of protein to make the creamiest, most satisfying mac & cheese ever. The unbeatable combination of organic pasta shells bathed in a creamy cheese sauce makes this a seriously convenient upgrade on a comfort food classic.